Rebrand sneak peek #4

Alicia Ann Daw is a film & digital wedding photographer who specializes in New York City and European destination weddings. With over 15 years of experience photographing weddings, she's spent two decades globetrotting to over 37 countries and working with clients around the world. She delivers images that are effortlessly romantic and chic, telling a story about the start of your heritage in a way that will leave you in awe.


Today is Tuesday, I know. I promised a sneak peek every Monday but, alas, today is Tuesday. Ironic because this very thing is what today’s sneak peek is all about – organization and blog scheduling.

When deciding to rebrand I knew that one thing I had to get in order before I launched the new brand was my systems and workflow. I love making lists, but I never follow them. I tend to edit a session here, write a blog post there, and kinda do what I want and when I want. There is no method to the madness. This has, for a long time, been a frustration of mine. Part of the reason I never stuck to a system is because I really like the freedom of doing what I feel like doing. I don’t always what I should be doing, but the job always gets done and on time. However, I know that if I want to take my business to the next level, I absolutely have got to get a system that works well for me. Starting with the blog. My blog posts, as you may or may not have noticed, are random. I could update 8 times in one week and then not update again for another 2 weeks. I am pretty sure neither you or I like this because there is no consistency. Every now and then I browse other photographers blogs to see the most recent weddings and personal posts. I have 4 or 5 blogs that I check regularly, one of which is Katelyn James’ blog. A while back she did a feature about having a blog schedule and I liked the idea of it, so I began to make a blog schedule. The problem was that when each day came around I would find that there was something else more pressing than getting a blog post up. I had to find a system that worked for me. I recently decided that starting June 1, when I launch the new brand, I will set aside one day a week where all I do is BLOG, and blog for the week ahead. WordPress has this awesome feature where I can schedule posts ahead of time so I don’t have to worry about signing into wordpress every day to update the blog. I am *really* hoping this works.

Another organizational thing I have been doing this year is my client chart where I list each client in the upcoming 4 months as well as the tasks I have to do in order to give each client the best experience possible and to keep my workflow moving smoothly. Once again, this idea was from Katelyn. And I love it. It has been working perfectly for me so far this year!

So here is your sneak peek of what those things look like as well as a hint about some of the new features I will be doing on the blog! There won’t be a sneak peek next Monday since our launch will be on Wednesday. I hope you are as excited as I am!!!

  1. heidi says:

    Love it! Can you organize me please!!

  2. Kimberly says:

    I see our names!!!

  3. I love this. I have been trying to find something. I do use iCal, but I’m still learning it… Hmm, I like that calendar you created!!! Maybe I should do that as well! Katelyn is amazing with her organization, isn’t she???? 🙂

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